World’s Top Programmers Join Intelsat’s Global Video Neighborhoods

Strategically located programming communities deliver maximum reach

Luxembourg, 8 April 2011
Intelsat S.A., the world’s leading provider of fixed satellite services, today announced a series of new contracts with media customers utilizing Intelsat’s leading video neighborhoods. The agreements provide each programmer with the ability to deliver content to national, regional and transcontinental audiences through a number of Intelsat’s premium video neighborhoods.

“With a high quality global network, decades of experience and knowledgeable personnel, Intelsat understands and delivers to the demanding requirements of the media industry,” said Kurt Riegelman, Intelsat’s SVP of Global Sales.

“Our established neighborhoods demonstrate our commitment to creating value for media customers seeking long-term service continuity.  Fully integrated with our IntelsatOneSM IP/MPLS-based terrestrial network, including MCPC platforms, our neighborhoods are efficient distribution platforms with maximum cable and direct to home (DTH) system penetration.”

The 26 media satellites that comprise Intelsat’s exclusive video neighborhoods distribute nearly 300 global HD channels and host more than 30 DTH platforms in approximately 200 countries.

Intelsat’s high network availability and fully integrated IntelsatOne services, combined with unmatched technical expertise, is attracting new media customers around the globe.

New Contracts in Europe

Viacom’s MTV Networks has signed a multi-year contract for Intelsat Managed Video Services that includes Intelsat capacity at 1° West, terrestrial connectivity via the IntelsatOne network and uplink service via Intelsat’s Fuchsstadt teleport. MTV Networks will use the managed services to consolidate channel programming into one platform over Central and Eastern Europe.

Also expanding its existing portfolio at Intelsat 1° West is Eastern Space Systems Romania, which recently signed two new multi-year contracts for capacity that will enable video distribution to cable headends and DTH platforms in Romania, Bulgaria, Moldova, Hungary, Macedonia and other Central and Eastern European (CEE) countries.

Intelsat’s 1° West, one of Europe’s fastest growing video distribution platforms, serves nearly five million DTH households and more than 10 million cable homes throughout Central and Eastern Europe and the Nordic region.

Telefónica Servicios Audiovisuales (TSA), the broadcast unit of Spain’s Telefonica S.A., has signed an agreement for capacity on the Intelsat 905 satellite (IS-905), located at 335.5° E. The IS-905 transmits some of the most high-demand, Spanish-language programming from leading broadcasters to thousands of cable headends throughout Europe.

Under the terms of the multi-year contract, Chello Multicanal, the leading independent producer of thematic television channels in Spain and Portugal, will use the IS-905 capacity to distribute the Hollywood, Odisea, Cocina, Decasa, Historia, Bio and Sol Musica channels to its affiliates.

Finally, GlobeCast recently added new capacity under a long-term agreement on the prized Intelsat 903 European video neighborhood at 325.5° E.

New Agreements in Africa

In January, leading African DTH provider MultiChoice signed a multi-year, multi-transponder contract to renew a capacity commitment on the Intelsat 10 satellite (IS-10) through the transition to the Intelsat 20 satellite (IS-20).  The company also expanded its capacity commitment supporting digital terrestrial television (DTT) on the Intelsat 904 satellite (IS-904). MultiChoice is using the capacity on both satellites to transmit programming to more than six million subscribers across Africa.

Also in Africa, Viewsat expanded its commitment for capacity at 68.5° E., adding to its presence on the popular African distribution neighborhood. Viewsat distributes free-to-air programming that reaches all Sub-Saharan countries. It carries religious and general entertainment programming that currently includes Press TV, KICC TV, and Supreme Master TV.

Intelsat’s IS-20 not only offers access to Viewsat’s industry-leading African video neighborhoods, but also provides Viewsat with access to the right audiences beyond Africa as it expands its offerings, regions served and subscribers.

New Commitments in the Americas

Recently, Intelsat announced that Global Village Telecom Ltda. (GVT), a subsidiary of Vivendi, selected Intelsat to provide its satellite platform for its high-definition DTH service. GVT expects to launch later this year.

Also, Brazil’s PBI S.A. signed a multi-year contract for distribution of its new Box Brazil multi-platform, multimedia programming using capacity on the Intelsat 805 satellite (IS-805), an in-demand neighborhood with penetration of the region’s cable headends and DTH providers. In May, Box Brazil will begin broadcasting via TV, Web and mobile portals, and will include channels for movies, music and tourism information. IS-805 is scheduled to be replaced by Intelsat 27 (IS-27) in the fourth quarter of 2012.

Finally, leading content-delivery companies GlobeCast WorldTV and Pittsburgh International Telecommunications recently renewed their contracts for Ku-band capacity on Intelsat’s coveted Galaxy 19 North American video neighborhood.  Both companies will use the capacity to deliver specialty content from around the world to their DTH platforms in North America.

Asia Programmers Join Neighborhoods and Go Global with IntelsatOne

Recently, GlobeCast signed a 10-year contract with Intelsat to facilitate the distribution of digital terrestrial television to the French overseas territories in the Pacific on Intelsat 18 (IS-18).

In addition, Sun TV Network Ltd . (Sun TV) signed a multi-year, multi-transponder contract for C-band capacity on the recently launched Intelsat 17 satellite (IS-17) at the 66° E orbital location. The agreement marks the second major programmer to join the line-up at Intelsat’s newly expanded video neighborhood in the Indian Ocean region.

Sun TV, India’s leading regional media group, will use the new satellite capacity to expand its programming distribution to viewers across India and beyond. Sun TV will migrate its current 20 channels to IS-17 and use additional bandwidth to support its expansion plans.

In January, China Radio International renewed its contract with Intelsat for three additional years. China Radio has 43 audio channels for global distribution on Intelsat 8 serving the Asia Pacific region and Australia; Intelsat 9 serving North and South America; Intelsat 10 serving Europe and Africa; and one channel on Intelsat 14, which serves West Africa. Intelsat’s Napa, Calif., and Ellenwood, Ga., teleports provide the turnaround services.

Finally, earlier this week, Essel Shyam Communications signed a contract with Intelsat for a full transponder on IS-17 (36 MHz) for a new MCPC platform using the latest DVB-S2 technology. Essel Shyam is the leading broadcast services operator in India. Its key clients include Star India, Reliance Broadcast, Disney Channel, and UTV Networks. It currently uplinks more than 200 channels for its customers.

“Intelsat’s video neighborhoods provide an efficient platform for media companies striving to generate maximum subscriber and advertising revenues by optimizing viewer reach, whether to national, pan-regional or global audiences,” added Riegelman.

For more information, visit the Intelsat booth (SU4310) at NAB 2011 in Las Vegas, NV, April 11-14.