TV Azteca Selects PanAmSat for International Distribution
Top Mexican Programmer Turns to PanAmSat for Latin American and European Distribution of Azteca InternacionaL Channel
Guadalajara, Mexico, 28 April 2005
PanAmSat de México, S. de R.L. de C.V., a joint venture formed by PanAmSat and Corporativo W. S. A. de C.V. owned by Alejandro Burillo Azcárraga (Grupo Pegaso), today announced that TV Azteca, a leading Mexican broadcaster, has chosen PanAmSat’s PAS-9 Atlantic Ocean Region satellite to distribute its international channel, Azteca Internacional, to cable operators throughout Latin America and Europe.
“PanAmSat is the recognized leader in the distribution of video content worldwide, and most especially in Latin America. Our cable distribution platforms on PAS-3 and PAS-9 distribute more than 250 television channels, reaching every cable operator in the region,” said Carmen González-Sanfeliu, vice president of Latin America Operations for PanAmSat. “The PAS-9 line-up has 100 percent cable penetration in the Latin America region. With this kind of penetration and coverage, no other satellite operator can offer customers such as TV Azteca a cable neighborhood of this quality.”
TV Azteca, a TV ratings leader in Mexico, will uplink to PAS-9 to deliver its Spanish–language programming throughout Latin America and Europe. Its top-quality lineup includes entertainment and reality shows, news, sports programs in addition to its well-known novelas.
“PanAmSat operates the top cable neighborhoods for video distribution in Latin America making it possible for us to broaden our reach into the region using a very reliable and coveted spacecraft,” said Marcel Vinay, vice president of International Sales for TV Azteca. “We are one of the world’s largest producers of Spanish-language television content which has proven extremely successful in international markets. When it came time to select a satellite provider for our distribution, we tapped PanAmSat’s resources, which offer unmatched fleet reliability and unsurpassed customer service. PanAmSat will enable TV Azteca to continue to expand overseas reaching the growing Spanish-speaking communities around the world.”
PAS-9, a Boeing 601 HP model satellite employing 24 C-band and 24 Ku-band transponders, operates at 58 degrees west longitude. The satellite serves many of the world’s most prominent international broadcasters including the United Kingdom’s BBC, China’s CCTV, Germany’s Deutsche Welle, Japan’s NHK, Arabic channels supplied by the ART Group and a bouquet of channels from media conglomerates such as FOX, Claxson, ESPN, Hallmark, HBO, Viacom and Discovery Networks.