Discovery Communications Launches Discovery HD Service in Europe Via Intelsat
Signing of Anchor Tenant Establishes New HD Neighborhood on PAS-12
Pembroke, Bermuda, November 16, 2006
Intelsat today announced that Discovery Communications, Inc., the leading global real-world media company, with operations in more than 170 countries and territories, will use Intelsat’s PAS-12 satellite to provide Discovery HD, the company’s international high-definition network, in Europe. The signing of Discovery Communications as an anchor tenant on PAS-12 marks the start of a high-powered distribution alternative to new channels looking to deliver HD programming across Europe.
Using capacity on PAS-12, Discovery will provide distribution of Discovery HD, which will originate at its European headquarters in London, to Europe. GlobeCast Europe will uplink the content at its Brookman’s Park teleport in the UK. The signing of the new agreement with Intelsat marks the significant expansion of an already successful relationship, as Intelsat currently provides distribution capacity for Discovery to reach its nearly 1.5 billion cumulative subscribers worldwide.
“High-definition in Europe is fast growing and as the leader in HD programming, Discovery will continue to play a large role in the development and distribution of content and services utilizing this technology,” said John Honeycutt, Executive Vice President, Media, Technology and Operations, Discovery Communications. “We have long relied on Intelsat’s global system to support the implementation of our global distribution strategy.”
“A programmer the caliber of Discovery Communications committing to anchor our new HD neighborhood speaks volumes about the confidence it has in our company and in our system,” said Kurt Riegelman, Intelsat Senior Vice President, Americas Sales. “Intelsat has played a significant role in the distribution of HD programming worldwide and is exceedingly dedicated to furthering the advancement of HD in Europe. We believe that Discovery’s desire to distribute HD across the continent signifies a healthy and growing demand which we’re committed to facilitating.”
Intelsat currently operates the leading HD neighborhood in the U.S. on its Galaxy 13 satellite. The establishment of a new HD satellite for Europe is the company’s first step at expanding full-time HD distribution to other areas of the world.